The West London Dermatology Centre / Derm Clinic specialise in treating skin conditions using laser technology & other traditional techniques. I created & manage their website, SEO, PPC advertising, email marketing & print advertising.
The web design was intended to be clean & vibrant, yet practical & responsive (mobile friendly). This style was then applied to all print advertising & corporate literature.
I manage & facilitate all of their email marketing, creating emails using pure HTML & CSS, sending each campaign to appropriate databases & monitoring all interaction.
PPC & SEO
I monitor their PPC (Pay Per Click) advertising, ensuring they do not overspend on waisted clicks, & targeting the appropriate people – both geographically & by search terms.
The website SEO (Search Engine Optimisation) was also set up to compliment their PPC campaigns, so there are no conflicts.